Introduction
Hello friends,You are reading this article on Oneself Earning . Today in this article we will give you complete information about what is sales .
Sales means selling. In ancient times, when something was needed, one had to give something else in return to get that thing, but now with the passage of time, this method has changed. Now if you want to purchase something, you have to pay money for that item. That is, selling a product or service and taking a price in return is called sales . But selling something is not as easy as it is explained. The way of selling goods, the way of talking to the customer, the way of living should be within a seller, only then there will be progress. The bravery of a salesman is considered in converting the no of the customers into yes, which is not possible for everyone, here the presentation skill should be better.
What is sales?
You must have bought and sold something at some point in your life. When you buy something, you give money or some thing to the person selling it and if you sell it, you take money or some thing from the person buying. It means that sales involves two people in which one person buys the goods and the other person sells the goods. In this, the person buying is called customer and the person selling is called seller. When a customer buys something from a salesman, he pays a certain price to that salesman.
After giving any goods to the customer, the salesman also assures him that the goods given by him will fulfill the needs of the customer and also assures that if any problem arises in the future, help will be provided. That is, if the customer faces any problem regarding that product, then the salesman also tries to get a guarantee for that product from the company.
That is , here not only the goods are sold but the customer also has to be completely satisfied that the goods being given to him are completely good and the price of that goods should also be provided to the customer at the right price so that the customer is satisfied. It happens with many customers that the same product which they bought at the price is available at a cheaper price by some other salesman, then the feeling of being cheated comes to the customer's mind. In such a situation, he never comes again to collect the goods. Therefore, along with selling goods, one becomes a better salesman by satisfying the customers and keeping them engaged.
What is a salesman? What is a salesman called - A person who sells any service or goods is called a salesman, be it fruits, vegetables or any kind of product, when an industrialist makes a product, he needs a salesman to sell it.
How many types of sales are there -
- INTERNAL SALES
- EXTERNAL SALES
Inside sales means selling goods from a temporary location. As shops have become stores, showrooms, malls etc., in this the customer himself comes to buy the goods as per his needs.
But there is a problem in this that some customers come but leave without taking the goods and it comes to their mind that why not find somewhere else. In such a situation, it depends on the salesman how he talks to the customer and how he presents the product. If the salesman's conversation and presentation has satisfied the customer, then he turns around and comes back to the same salesman to buy the product. .
External selling means going outside and selling goods. In which giving goods from shop to shop or selling insurance, you must have seen hawkers in your street or locality who roam around carrying clothes and sell them from door to door. In this, the salesman has to roll a lot of papads because in this the customers do not speak first, thinking that they are not being cheated by the salesman, but the salesman has to show his art only at such places. It is the job of a great salesman to gain the trust and satisfaction of the customer. It is the identity that turns the customer's no into yes.
how to get customers
If you want to take your business to greater heights, it is important to have customers because without customers, the service or product is useless if there is no one to take it.
Some important points to make to the customer are mentioned below-
- Do not think of earning much money in the beginning , when you start a new business and bring it to the market for sale for the first time, then try to make customers and not to earn, give a fair price to the customer so that he is satisfied. If he always thinks of earning more money by buying goods from you, then the customer's trust will be broken, he will feel that he has been cheated and he will never come to buy the goods again.
- To give more than expected to the customer i.e. not to give anything which will cause loss to oneself but to provide facilities and respect.
- Take out an offer on the goods, this sells the goods quickly and the customers also become happy because if they get anything for free, the customers are very happy with it, like you can give a free brush on paste or a target to the customer, you can give a product worth Rs 1000 for Rs 50. Voucher offers can be made like this.
Why should we identify the needs of the customers so that the customer can be satisfied with what he wants?
Understanding and addressing customer needs lies at the heart of successful business strategies. By identifying the specific requirements, preferences, and pain points of their target audience, businesses can tailor their products, services, and marketing efforts to meet those needs effectively. This not only leads to enhanced customer satisfaction but also fosters long-term relationships, loyalty, and advocacy. Moreover, businesses that prioritize customer needs are better positioned to differentiate themselves in competitive markets, drive innovation, and sustain growth. In today's dynamic business environment, where customer expectations are constantly evolving, businesses that prioritize customer-centricity are poised for sustained success and market leadership.
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